Cracker Barrel
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Back in Old Country
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This is the old site. Can you believe this geocities-looking anachronism?
Talk about what the project required, how i approached it, and what was done was.
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Talk about persona research and development, family demographics, the interstate footprint and everything that inspires the cb voice.
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Talk about guided tours, restoration content, ecomm, and crowdsourced content
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massive 400 page dev-ready copy/ux manuscript, extensive editing, testing, and quality control
Half Restaurant.
Half Store.
All country.
Interactive video restaurant and country store tour
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Dream it.
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Build it.
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Grow it.
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New List Item
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New List Item
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New List Item